Exploring the first three phases of Design Thinking to imagine a better way.
Dreaming Up My Ideal Food App

Exploring the first three phases of Design Thinking to imagine a better way.
Learning when to generate ideas and when to make decisions.
Tips and Methods for Making the Most Out of Your Next Ideation Session
How building on problem-statements in the Ideation phase can spark innovative solutions
Your insights are valuable. Use them to develop Point of View statements in the Define stage of the Design Thinking process. Observing and listening to your users is an invaluable resource to your product’s success—before, during, and after a product launch. And even more important is the ability to synthesize and translate their experiences into […]
Problem-statements in design thinking are a good thing. They invite focus and clarity into your work. I moved to Sydney from the U.S. in 2008. The first generation of the iPhone was released, but of course, as a recent college grad, I didn’t own one of those yet. Instead, I familiarized myself with my new […]